
Hey Kuueza Tribe! Whether you’re an African vendor ready to conquer the U.S. market or an American buyer hunting for authentic, high-quality goods—you’re in the right place. This week, we’re tearing down borders with trade secrets, success stories, and smart strategies to make global commerce feel like a breeze.
For Vendors: List your products today on Kuueza and tap into the U.S. market! Start the process here – Vendor Onboarding
For Buyers: Discover exclusive African goods—shop now at www.kuueza.com.
Content Line‑up
- Spotlight on Nigerian Products
Market Insight: Navigating cross‑border shipping in Q2 2025
Heroes of Change: Jason Njoku – Founder of iROKOtv; Dr. Tererai Trent – Advocate for women’s empowerment
Grant Alert: Opportunities For Business Grants
Event Preview: Trade Talk Episode 6, streaming April 17
- Challenge of the Week – List & Share
- Package Promo – Wexchange Promo
- African Trending Business News: Business News
- Meme of the Week
Spotlight on Nigerian Products!
Hand wash
SEM SPICES Date powder
SEM SPICES Granola cereal
SEM SPICES Pineapple Flakes
SEM SPICES Garlic & Ginger Mix Powder
Ijebu Garri
Hibiscus pap
Wonder healthy Tea
From bold fashion to nutritious super foods, Nigeria’s finest exports are ready to wow the U.S. market!
This week, we’re showcasing handcrafted treasures that blend tradition with modern demand—perfect for conscious buyers and ambitious vendors alike.

Market Insight: Navigating Cross‑Border Shipping in Q2 2025
Global carriers are bracing for volatility as new U.S. tariffs and Section 301 reviews threaten to disrupt ocean freight lanes. Maersk reports stable sailings on its East‑West network but cautions that any additional trade measures could increase blank sailings and raise costs for shippers
Meanwhile, U.S. Customs & Border Protection confirms no new tariffs on USMCA‑qualifying goods, yet ongoing tariff uncertainty is driving businesses to pre‑position inventory and invest in real‑time tracking solutions to avoid delays at major ports.
Vendor Spotlight: Amanex – Everyday Essentials, Globally Loved
Yes Body Splash
Breeze Multipurpose Liquid Soap
Glass Shine
Amanex is a rising star on the Kuueza marketplace, offering high-quality, everyday products that are gaining traction among international buyers. With a commitment to excellence and presentation, Amanex leverages Kuueza’s tools to connect with diaspora communities and new markets across the globe. Here are three of their standout offerings:
YES Body Splash
Fresh, long-lasting, and perfect for all-day wear, this body splash has become a customer favorite for its bold fragrance and elegant packaging. Whether it’s for daily use or a thoughtful gift, YES Body Splash brings a breath of African freshness wherever it travels.
Breeze Multipurpose Liquid Soap
This powerful yet gentle formula is ideal for a wide range of cleaning needs—from dishes to household surfaces. Loved for its effective grease-cutting action and refreshing scent, Breeze makes everyday cleaning feel effortless.
Glass Shine
Streak-free shine is just a spray away. Glass Shine is specially formulated to clean windows, mirrors, and glass surfaces, leaving behind a polished, crystal-clear finish without the residue.
Through Kuueza’s global marketplace, Amanex continues to showcase the quality and versatility of African-made products—reaching homes, businesses, and beauty counters around the world.
Challenge of the Week: #KuuezaKornerChallenge – List & Share!

Upload at least 3 new products to your Kuueza store
Share your updated store on LinkedIn using the hashtag – #KuuezaKornerChallenge
Tag us for a chance to be featured in next week’s Spotlight!
Heroes of Change

Business Focus: Jason Njoku – Founder of iROKOtv
Jason revolutionized Nollywood distribution by creating a platform that streams Nigerian movies globally. From humble beginnings and multiple failed ventures, he now runs one of Africa’s leading entertainment companies.
Why he matters: His resilience and innovation in monetizing African content serve as a model for digital entrepreneurs in Africa.

General Focus: Dr. Tererai Trent – Advocate for Women’s Empowerment.
From a rural Zimbabwean village to earning a Ph.D. in the U.S., Tererai has become a symbol of hope and education for girls worldwide.
Why she matters: Her journey reminds us that sustainable change begins with education and relentless belief in dreams.
Recommended Reads for SMEs
The Lean Startup by Eric Ries
Why SMEs should read it: Offers strategies for creating products that meet consumer needs without wasting time or money.
Summary: Emphasizes continuous innovation through ‘Build-Measure-Learn’ loops, allowing startups to adapt quickly to market feedback.
Start with Why by Simon Sinek:
Why SMEs should read it: Helps businesses define their purpose, which is key to inspiring both customers and employees.
Summary: Companies that succeed long-term are driven by a clear ‘why’—a purpose, cause, or belief that guides every decision.
Purple Cow by Seth Godin
Why SMEs should read it: Encourages businesses to stand out in a crowded marketplace. Summary: Ordinary is invisible. Businesses must be remarkable—like a purple cow in a field of black and white—to gain attention and grow.
Work/Business Tip of the Week

Tip: Automate Repetitive Tasks to Focus on Growth
Many SMEs spend hours on admin work that can be automated (e.g., inventory updates, follow-up emails, social media posts). Tools like Trello, Zapier, HubSpot, and Publer help save time and improve consistency.
Action Step: Identify one manual task this week you can automate. Start with a free tool and test its impact for 7 days.
Investing and and Grants Opportunities Recommendations

Micro-Investing Platforms
SMEs can build wealth steadily using platforms like Chipper Cash, Risevest, or Bamboo, which allow small-scale investments in global stocks, real estate, and crypto.
Local Business Grants & Accelerators
Tony Elumelu Foundation Entrepreneurship Programme: $5,000 seed funding + mentorship.
Ghana Enterprises Agency (GEA):
Ongoing support and financing options for youth and women-led SMEs
– Orange Corners: Access to funding, workspace, and mentorship across several African countries
Angel Investors & Crowdfunding
Join platforms like VC4A, Thundafund, or Afrikstart to pitch your business to global and local investors.
Tip: Prepare a short, compelling pitch video explaining your unique value proposition and growth strategy.
African Trending Business News
Q1 2025 Funding: $460M raised by African startups; fintech leads with 46% share (TECHINAFRICA)
Nigeria Fintech Boom: 70% year-over-year growth; over 430 active companies (TECHINAFRICA)
Kenya VC Slowdown: Political tensions and tax hikes led to Sh 20B drop in funding (BUSINESSDAILYAFRICA)
Ghana Cocoa Traceability: Launch of Tree Crop Diversification Project’s digital pilot (COCOBOD)
Meme of the Week

Phil Igwe
Igwe Philip is a staff of Kuueza Limited. He currently leads the Kuueza Nigerian team with expertise in business development, marketing, sales and customer service support. He loves to read, travel and attend seminars in the business and logistics sector.
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